What Does Your LinkedIn “About” Section Say About You?

Write your “About” section so that it tells a good story - something that’s easy to read, insightful, and a bit more personal.

Do this by going beyond just the hard skills and weaving in your soft skills too. Treating this section like a biography will help you as a storyteller. Highlight the qualities and personal attributes that make you a good fit for the companies and organizations you’re targeting. And lean on the “personal” part of your personal brand.