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What’s your value proposition?
A value proposition is a business term that tells prospects why they should do business with one company versus the competition, and makes the benefits of their products or services crystal clear from the outset. In job search terms, your value proposition is why a company should pick you over the other candidates. Where do you shine? What can you contribute? How are you of service? The profile section for your resume and LinkedIn page is where this would go, front and center

Lisa Dubino
1 min read


Brag book - what’s in yours?
What’s a brag book? Literally, a portfolio of documents such as letters of reference, ranking reports, and training certificates that...

Lisa Dubino
1 min read


Diversity, Equity, and Culture questions
Be ready for new questions during your interview. Diversity, equity, and inclusion (DEI) have made it to the mainstream and businesses...

Lisa Dubino
1 min read


List of Questions
Consider your list of questions—the ones you plan to ask the interviewer—as your protective shield throughout the job search process. By...

Lisa Dubino
1 min read


Keywords - Choose Wisely!
Every word on your resume is important. There isn’t enough room to waste space. And some words are more important than others. Your first...

Lisa Dubino
1 min read


Soft Skills - What Are They?
Soft skills are qualities that don’t depend on acquired knowledge. They include common sense, the ability to deal with people, and a...

Lisa Dubino
1 min read


How to Edit Your Resume
Once your shiny new resume arrives in your inbox, it's time to edit. Follow these steps: First, take a look at the format and make note...

Lisa Dubino
1 min read


The Time to Update Your Resume is Now!
Get ahead of losing your job - it’s easier to find a new job while you’re employed. That may seem really obvious, but few heed the...

Lisa Dubino
1 min read


Enable the OpenToWork feature in LinkedIn
To enable the #OpenToWork feature: Click the Me icon at the top of your LinkedIn homepage. Click View profile. Click the Add profile...

Lisa Dubino
1 min read


Target your LinkedIn Profile for Recruiters
LinkedIn will default to your job title unless you edit it. When you’re job searching, it makes the most sense to make it stand out with keywords that match what you’re looking for. Keep it at six to twelve words, 120 characters. Other options: Use your elevator pitch: I help job seekers create their future Share something personable: Content writing, keyword searching and finding the missing piece are a few of my favorite things. Actionable: Empowering job seekers to change

Lisa Dubino
1 min read



















